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What is The Stroop Effect?
Task: Do not read the words above. Instead, say the COLOR of each word in each column, in a loud voice as fast as you can. The Stroop Effect, named after John Ridley Stroop, is a demonstration of the...
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The Stroop Effect Experiment
In a landmark experiment in 1935, John Ridley Stroop demonstrated a cognitive effect which has fascinated psychologists for centuries. In the first of a series of experiments reported in his...
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